Social Media Marketing or Digital Marketing
Differentiate Your Brand and Amplify Your Message with Social Media Marketing and Advertising
We are in an age where more than 70% of consumers expect a brand to have a social media presence. But, not just any social media presence—consumers expect your brand to have a tailored, cohesive social media strategy.
Almost every business can benefit from social media marketing services. While most companies know they should be using social media to market their business, they don’t know what networks to invest in—Facebook, Instagram, Twitter, LinkedIn, etc.—or how much, and that’s where our social media management services step in.
Pak Web Idea’s social media management and advertising services remove the complexity of social media for business owners and let you stick to what you know best—running your business!
Client-focused Solutions
4 Key Metrics for Digital Marketer
Increase Your Search Rankings and Get Discovered More Online
More Web Traffic
Every clients' first requirement is getting more traffic on their website or social channels so their brand voice can be improve. Our marketing strategy helps you to increase your brand awareness
More Conversion
Converting leads into conversions is the most important part of Digital or Social Media Marketing that every client want. We not only generate leads but convert them through proper conversion funnel.
Increase Customers
Another key metric is to increase customers from website and social media platforms through digital marketing. Our professional digital marketing executives helps you to increase online sales & grow business.
Maintain low CAC
CAC is the cost that you pay against per lead close. Maintaining low CAC always generate impact on any business growth. We understand that and launch marketing campaigns by maintaining low CAC
Our Passion is Growing Your Online Business
What's Included in Our Social Media Marketing Services
You can avail our social media promotion service for any of the social media platforms below. If you want to learn more about our SMM promotion services, then you can simply click the buttons below or schedule a free meeting with one of our digital marketing experts.
With over 2 billion monthly active users, you are guaranteed to reach your desired audience through Facebook. Use the leading social media platform to grow your business.
A picture says a thousand words. Use one of the most engaging social media platforms that over 60% of people use to discover new products. Start building your audience today.
TikTok
Increase brand recognition through TikTok. TikTok has over 330 million users and is used by all ages, from 18-64. Build trust and relationships through a trusted social platform.
The Benefits Of
Social Media Marketing Services
More Leads, More Conversions, More Revenue
Improve Your Credibility As A Brand
Simply having social media is a start to increasing your credibility as a brand. If your business does not have a social media account, or if it does but it’s not regularly updated and optimized, it has the same impact as having a brick-and-mortar location that’s empty, collecting dust. It doesn’t give a good impression, it does nothing to establish trust with your potential customers and it can make users question if your business is even operational. This is because “checking out your social media” is a part of the research process for buyers today. That’s how important social media is for businesses these days.
So then, if you partner with a social media marketing agency like Pak Web Idea to take your social media accounts to the next level, you can accomplish more than the bare minimum of just having a social media account. If we’re saying that simply having a social media account is a foot in the right direction towards increasing your credibility, imagine what implementing a strategic, powerful social media marketing plan could do for establishing your credibility and online presence.
Attract A Targeted Audience
Keyword there is targeted! Earlier we said billions of people use social media and that most have 8 or more accounts on average. You need to be able to sift through the sea of people online to find your specific target audience because you don’t want to build a follower base of just any type of person! You want potential customers! So how do you accomplish this? You start by picking the right social media platforms for you. Each social media platform is different and therefore attracts different groups of people.
For example, Facebook’s users are pretty evenly split between male and female while Pinterest is used more by females. So first you’ll want to nail down what your ideal customer looks like and from there, you can look at the qualities of the different social media platforms to determine which might benefit you the best.
Which holds the majority of your target audience? Once you determine the social media platforms you want to utilize, you can then use further targeting options provided by each individual platform. You can filter through a platform’s user base and target by demographics, interests, behaviors and more. This will help ensure that your social media content is being served to the right audience.
Direct Access To Your Customers
Engagement and conversations are happening every second of every day on social media. One of the biggest reasons social media has proven so powerful for businesses is because it gives them the ability to engage with their customers directly. For example, if someone buys a dress from your shop, they are likely to take a photo with it on, post it to Instagram and tag your brand (this is just an example but if happens way more often than you might think!). Your brand can then like the photo, comment on it, share it on your Instagram etc.
This kind of positive interaction encourages brand loyalty and shows people that your customers love your brand. Let’s look at another example. Let’s say a mishap occurred with shipping and a customer let’s you know about it on social media. You have the power to quietly provide a solution to that customer and take care of their needs all within private messages on social media before they go and publish a negative review of your business.
Having direct access to your customers allows you to keep a pulse on the likes and pain points of your target audience while they feel that they have a direct line and connection to your brand, increasing their trust in your brand.
Social Media Can Help Your SEO Rankings
Remember earlier when we said that social media marketing services work best when they support your other marketing services and vice versa? Well, here’s the perfect example of that. SEO is the process of getting your website to rank higher on search engines like Google. For example, if you sell candies in a city, country you would want your website to appear as the #1 search result when somebody types in “candy shop city name Country” on Google right? SEO is the process that helps you do that, and you can learn more about our SEO services here. So, what does social media marketing have to do with SEO? Well, there are hundreds of ranking factors that Google looks at when determining which websites to rank first, and social media is one of those factors.
The more backlinks you receive to your site from social media from people sharing your content and talking about your business, the more importance Google places on your website. What’s a backlink? A backlink is a link from another website that links back to your website, and backlinks are very important to Google. So while you’re carrying out your social media strategy to reap all of the social media specific benefits we’re discussing here, you can be simultaneously assisting your SEO efforts as well.
Increased ROI
The best benefit of all! While yes, social media management is geared more towards fueling the top of your marketing funnel, you want to see that those followers are eventually converting into customers.
This starts with targeting the right people from the beginning and building your online presence effectively with a thought-out social media marketing plan. You don’t want your social media marketing efforts to be for nothing, so that’s where at social media marketing company like Pak Web Idea comes in!
We know how to simultaneously focus on the followers and engagement while keeping the end goal of ROI in mind.
Why Choose us for Your Social Media Marketing
As a leading social media management company, Pak Web Idea Marketing Agency maintains full transparency so you can see first-hand how our efforts are increasing your online revenue. Our commitment to effective social media management and marketing strategies creates a valuable network resource for your online marketing needs.
Partner with our social media marketing agency and gain the following benefits:
- Dedicated Account Managers
- Extensive Onboarding Process
- Custom Social Media Marketing Strategy
- Social Media Campaign Reports
- Paid and Organic Team
- Diverse Marketing Experience
Social Media Marketing Services
More Leads, More Conversions, More Revenue
Develop Brand Awareness (Followers)
Growing your followers on social networks will help you increase word of mouth and referrals. Our social media marketing services will help you increase your followers with relevant people. We will ensure that your followers match the demographics, interests, and behaviors of your typical customers.
Build Relationships (Engagement)
When you build a strong connection through engagement with your audience, they are more likely to buy from you. We will help you increase engagement (likes, comments, etc.) on your social media posts. The more engagement you have, the stronger your connection is with your audience.
Increasing Website Exposure (Traffic & Conversions)
Increasing your website traffic will directly influence leads and sales. That’s why this service is best paired with our social media advertising services, where we focus on developing social media advertising campaigns that drive high volumes of traffic to your website. To increase conversions, we can add-on retargeting social ads to stay in front of recent website visitors.